Marketing Your Home or Investment for Lease
Proper Marketing of your home is essential to obtaining the maximum price in the least amount of time. Simply sticking a sign in the yard does not guarantee your home will lease or even be seen by potential tenants. Before Placing a Sign in the Yard or entering your home into MLS, Our Team will do a comprehensive Market Analysis of your home’s value and discuss our recommended plan of action for getting your home the maximum exposure and best possible price.
Step 1: Pre-Inspection
We strongly encourage all of our property owners to perform a pre-listing home inspection to identify any items that are in need of repair or cosmetic touch up prior to showing to prospective tenants. Perform any needed repairs or improvements prior to showing the home to any prospects. If we are managing your property we will perform this function for you
Step 2: Curb Appeal
First Impressions are very important. We will discuss any needed improvements or changes that can be made to improve the beauty of the home’s exterior. Many prospective tenants will decide whether or not to look inside a home based on the view they see when they drive up.
Step 3: Web Exposure
Web Exposure: Over 90% of home shoppers begin their search on the web making online marketing the single most important factor in getting your home seen. Your listing will appear on MLS with 25 high quality professional photos as well as community information including parks, schools and area attractions. Our MLS listings are directly linked to multiple top rated search engines as well as our feature homes section on our fully optimized web site.
Step 4: Pricing Your Home
Vacant property is very costly to own. Being realistic and pricing your home correctly is essential to maintaining occupancy. Because our primary goal is to find the right tenant for your property we make the home available for showings to other Realtors through our co-broker agreement we hold through the MLS system. We offer a percentage of the leasing fee to those Realtors if they bring us a tenant that receives approval.